| |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
MIDNAPORE CITY COLLEGE
Information System
|
|
|
Name : Ms. Isika Biswas
|
|
Designation : Assistant Professor |
|
Qualification : MHA, MBA |
|
Subject : Hospital Management & Business Administration |
|
Department Name : Management Studies |
|
Email ID : isikabiswas.bhm@gmail.com |
|
Address : Vill+Po: Madpur, P.S.: Kharagpur (Local), Dist: Paschim Medinipur, State: West Bengal, Country: India, Pin: 721149 |
|
|
Educational qualification
|
| Degree Name |
Institute name |
Year of passing/awarded |
| Master of Business Administration (Marketing) |
Indira Gandhi National Open University (IGNOU) |
2025 |
| Master in Hospital Administration (MHA) |
Vidyasagar University |
2024 |
| BBA in Hospital Management |
Vidyasagar University |
2022 |
|
CAREER PROFILE / TEACHING EXPERIENCE
|
- As an Assistant Professor of Hospital Management, Department of Management Studies, MIDNAPORE CITY COLLEGE, Kuturiya, Bhadutala, Paschim Medinipur – 721129, West Bengal on and from 1st July to till date.
- Have done an internship for three months (February-May) in operations department at Apollo Hospitals, Kolkata in 2024.
- Have done an internship for two months (September-November) at ASG Eye Hospitals (Kolkata) as a patient counsellor in 2023.
- Have done an internship for two months at Glocal Hospital, Midnapore as a patient counsellor in 2022.
- Have done an internship as a front office executive at Eskag Sanjeevani Multispeciality Hospital Pvt. Ltd. in 2021.
- Have done a six (06) month computer course (CITA) from National Youth Computer Centre.
|
SPECIALIZATION / RESEARCH AREA
|
| Field of Specialization |
Research Area/ Areas of Interest |
| Marketing |
Consumer attitudes towards organic products, Role of email marketing in customer retention, Artificial Intelligence in Marketing |
| Hospital Management & Administration |
Patient Satisfaction, Healthcare Quality and Safety, Job Satisfaction of Hospital Employees |
|
COURSE/ SUBJECT TAUGHT
|
- PG Courses: Sales and Distribution Management, Service Marketing, International Marketing, Consumer Behaviour, Digital and Social Media Marketing, Hospital and Health System, Clinical Services Area
- UG Cources: Concept of Health, Advertising and Sales Promotion, Hospital Inforamtion System, Support and Utility Services, Medical Record Science, Marketing Management.
|
CONFERENCE/ SYMPOSIUM /JOURNAL PAPER / BOOKS PUBLISHED
|
International Publication |
| Sl no. |
Title |
Author |
Journal Name |
ISBN/ISSN |
Page No/Internet DOI |
Impact Factor |
Year |
| 1 |
Overview of Indian Health Insurance Sector: Background, Policies, and Challenges |
Dr. Sisir Ghorai, Ms. Isika Biswas, Ms. Tanushree Dhara |
International Journal of All Research Education and Scientific Methods (IJARESM) |
2455-6211 |
1892-1901 |
8.536 |
2024 |
| 2 |
A Study on Stress and Job Satisfaction of Academicians: A Review of Literature |
Dr. Sisir Ghorai, Ms. Isika Biswas, Ms. Tanushree Dhara |
Journal of Emerging Technologies and Innovative Research |
2349-5162 |
514-522 |
7.95 |
2024 |
National Publication |
| Sl no. |
Title |
Author |
Journal Name |
ISBN/ISSN |
Page No/Internet DOI |
Impact Factor |
Year |
| 1 |
A Study on Impact and Awareness of Organic Food among Consumers |
Sisir Ghorai, Tanushree Dhara, Isika Biswas. |
Mukt Shabd Journal |
2347- 3150 |
DOI: 09.0014.MSJ |
4.6 |
2020 |
|
CONFERENCE / SEMINAR / WORKSHOP - ATTENDED / ORGANISED / OTHERS
|
| Sl no |
Title |
Year |
Role |
Held at and Organiser |
Funding agency |
| 1 |
In-Person NPTEL Awareness Workshop |
2025 |
Participant |
Midnapore City College |
|
| 2 |
A User Awareness Programme on “National Digital Library of India & NDLI Club” |
2025 |
Participant |
Midnapore City College |
|
| 3 |
One-Day National Seminar on “Strategic Management in Hospital Administration: Trends and Innovations” |
2024 |
Paper Presenter |
Midnapore City College |
|
| 4 |
4th Annual National Conference “MCCCON-2023” on “Food Informatics: Opportunities and Challenges” |
2023 |
Participant |
Midnapore City College |
|
| 5 |
International Webinar on “Current Trends in Neuroimmune Pharmacology” |
2021 |
Participant |
Midnapore City College |
|
| 6 |
International Webinar on “Recent Advancement in Biological Research” |
2020 |
Participant |
Midnapore City College |
|
|